Unlock Your Startup's Potential with the TrueLaunch Framework

The True Launch Framework is designed to guide startups through the critical phases of mapping, launching and scaling their businesses. From initial concept to sustainable growth, we provide the tools and expertise you need to succeed.

SERVICES FOR STARTUPS ARE PROVIDED FREE OF CHARGE!

1. Explore: Discovery, diagnostics, and opportunity

  • Vision Discovery Session
    Clarify your mission, values, and the core value you aim to solve.

  • Business Model Mapping
    Identify key activities, clients, and revenue streams using the Business Model Canvas.

  • Opportunity Assessment
    Evaluate market gaps, competitive landscape, and unmet customer needs.

  • Founder Fit Check
    Align business ideas with your personal values, strengths, and long-term goals.

2. Envision: Design and Strategize

  • Business Plan Development
    Business plan with go-to-market strategies, and financial analysis.

  • Market Research & Persona Creation
    Deep dive into your target audience, competitor analysis, and customer profiling.

  • Brand Positioning Strategy
    Define your unique value proposition, messaging, and tone.

  • MVP Planning Workshop
    Outline the minimum viable product and customer feedback loops.

  • Funding Readiness & Pitch Support
    Develop a pitch deck and identify relevant funding/ grants options.

3. Empower: Launch and Activate people, processes, and Technology to drive results

  • Launch Planning & Execution Support
    Create a clear launch timeline, marketing plan, and buzz-building strategy.

  • Digital Infrastructure Setup
    Tools, platforms, and systems to streamline operations from day one.

  • Founder Dashboards & Templates
    Operational templates and dashboards to manage projects, KPIs, and workflows.

  • Marketing Strategy Development
    Social media content planning, email marketing setup, and audience engagement tactics.

  • Application and Funding Support
    Guidance on accelerators, grants, and partnerships.

4. Elevate: Optimize, scale, and differentiate for lasting impact

  • Post-Launch Growth Strategy
    Customer feedback review, churn analysis, and product optimization.

  • Monthly Founder Check-ins
    Regular coaching to assess progress, set goals, and troubleshoot challenges.

  • Brand Evolution & Expansion Strategy
    Prepare for scaling by refining messaging, offerings, and delivery channels.

  • Performance Metrics Review
    Track key indicators and adjust tactics for continuous growth